About Us
Born from the idea that less can be more, truenthru blends comfort and clarity into everyday clothing. Each piece is made to move with you — through quiet mornings, busy days, and slow weekends. We believe in a wardrobe that doesn’t shout, but speaks — softly, confidently, and true through and through.
We Are Your Favourite Store.
At truenthru, we don’t just make clothes — we create pieces that feel like home. The kind you reach for without thinking. The go-to tee. The perfect fit. The everyday essential that somehow feels like it was made just for you. We believe in quality over quantity, in comfort without compromise, and in style that lasts longer than trends.
Whether you’re getting ready for a new day or winding down after one, we’re here — with pieces that show up for you the way you show up for life. That’s why we’re not just another clothing store. We’re your favorite one.
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Meet Our Creative Team
Laura T.
Creative Head
Janis A.
Marketing Head
Rosaline B.
Graphic Designer
Blog
Getting Dressed Should Be Simple
Written by Laura T. on 4 May 2025
How many times have you stood in front of your closet thinking, “I have nothing to wear,” while staring at hangers full of clothes?
You’re not alone.
In today’s world of fast fashion, endless trends, and constant pressure to “keep up,” getting dressed has turned into a daily decision overload. But at truenthru, we believe that style doesn’t have to be complicated—it should feel like second nature.
Why We Overcomplicate What We Wear
We tend to buy pieces that look great in the store but don’t translate to real life. We chase trends that don’t suit our lifestyle or comfort. Over time, our wardrobes become cluttered, chaotic, and disconnected from who we really are.
Our Approach: Thoughtful Simplicity
At truenthru, we design with intention. Every piece we create is made to serve more than one purpose. It’s not just about looking good—it’s about feeling right. The kind of pieces that transition effortlessly from your morning coffee run to your evening plans. From a relaxed Sunday to a casual office meeting.
Our philosophy is simple: less noise, more ease.
What Does a Simple Wardrobe Look Like?
A simple wardrobe doesn’t mean boring or plain.
It means:
Timeless silhouettes you never get tired of,
Neutral tones that work with anything,
Quality fabrics that last,
Pieces that feel like you.
We’re not here to tell you how to dress—we’re here to help you rediscover the joy of getting dressed.
Confidence Starts in the Closet
Imagine opening your closet and knowing exactly what works. No stress, no doubt. Just confidence.
That’s what we want for every woman who wears truenthru—to feel empowered by her wardrobe, not overwhelmed by it. To feel comfort in what she wears, and pride in how it reflects her.
Because getting dressed should be the easiest part of your day.
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Crafted with precision, our pieces are made to last — and made to love.
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